it's easy to surround yourself with those who praise you, who say nothing to upset the boat, those who will read whatever you write, and always smile and nod and be pleasant.
the best i've done is get to the point of if i don't like it, i say nothing. i can't pretend to like or be someone i'm not. it may not earn me friends, but, it lets me face myself in the mirror and know i'm true to myself as well as those in my life.
maybe i shouldn't be a film critic after all... this method of working isn't really the best idea when you are in the business of critique.